Digital Marketing · Communications

Stories that connect.

Communications and marketing professional building brands, telling stories that resonate, and executing across every channel that matters — blending creative instinct with operational discipline.

Greenville, SC careyjohnson413@gmail.com (843) 655-4758

The approach

Three-plus years building brand presence and driving engagement across every channel — now leveraging AI and automation to move faster and deliver stronger results at every stage.

I oversee the full marketing function for a private membership organization — social, email, SMS, content, branded collateral, event production, and website management. It requires equal parts creative instinct and operational discipline, and I thrive in that space.

What sets my approach apart is how I work. I use AI tools intentionally to improve consistency, speed up production, and save room for the thinking that actually moves things forward.

~0MSocial impressions in 12 months
+0%Instagram reach, year-over-year
+0%Link clicks, year-over-year
0Member committees built from scratch

My work

Flyers

Social media content

Reels

Logos

Skills & tools

Digital Marketing

Social Media Strategy · Meta Business Suite · Ads Manager · Content Creation · Email Marketing · Campaign Management · Brand Management · SMS Marketing · WordPress

AI & Automation

Claude (Anthropic) · ChatGPT · Gemini · AI Copywriting · Automated Reporting · Workflow Automation · Notion AI

Design & Production

Canva (Advanced) · Adobe Photoshop · Final Cut Pro · CapCut · Higgsfield AI · Photography & Videography · Web Design

Analytics

Social Media Analytics · Performance Reporting · Data Visualization · Google Sheets & Excel

Foundation

Coastal Carolina University

B.A. in Communication · Marketing Minor

Conway, SC · Aug 2019 — May 2023

  • Website Redesign — Coastal Educational Foundation
  • Media Intern — WCCU Radio, Teal Nation
  • Graphic Design Experience
  • Videography Experience

Let's build something.

Open to new opportunities where creativity and strategy can make a real impact.